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Design Engineering
Design Engineering didn’t exist as a recognised discipline when I started in 2006. I was just solving problems the only way that made sense — with both design thinking and code. Two decades later, the industry is finally catching up.
These articles capture what I’ve learned pioneering this field — and what I’m still discovering as it evolves. The technical craft, the strategic thinking, the real-world challenges of being the bridge between design vision and production reality. Not theory. Lived experience from someone who’s been navigating uncharted territory since the beginning.
Recent Entries
Here’s What 20 Years of Pioneering Design Engineering Has Taught Us
(This was originally posted on December 31, 2025. It was our work anniversary.) Wow…geezz…I’m honestly still kinda wrapping my head around the fact that we’re into the very final day of 2025. Well, if I can be so frank, this year has been a rather challenging & difficult year, so personally speaking, I’m just kinda…
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The True Story Behind How Modern Visual Indicators Came to Be
Let me start by first asking you a question, “What do you know about the origins of the modern digital visual indicators that billions of people interact with multiple times in a day?” I am pretty sure that by now, I would’ve gotten like a thousand different answers 😂. But let me tell you the real…
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Here’s a Look into the Sometimes Ugly, Messy, Yet Human-side of Being the First.
Hey morning guys…wow, what a rocky and bumpy start to our morning. And we’re not even at noon yet. Today, we are actually celebrating something incredibly important and significant in my entire career journey. Yes, today is the official 20th anniversary of being a pioneer of design engineering. Frankly, after everything that we have been…
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The Ultimate Toolbox for a UX/Design Engineer in 2026 and beyond (Pioneering Edition)
For as long as I have been doing my work as a UX/Design Engineer, I’ve also been writing a lot of such articles over the years. Every single time, I would try to explain or justify why some of this tools are in my toolbox/workflow when honestly, they never needed any explanation to begin with.…
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The Simple, Yet Forgotten Art of Observing #shorts
I arrived slightly early this morning, so I decided to use my time purposefully by finding a spot at Toastbox to sit down. I ordered an Iced Milo (both as a reward & to help replenish the energy used in my early morning workout🏃), and decided to take a photo of the cafe & the…
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Artisan-Mode: ON ✅
Hey wassup guys! After nearly a week of not posting anything, I thought it would be timely for me to now share an update. What a week it has been. We started our week with a collective effort to do some community outreach. Since we were still figuring out how flow under the temporary circumstances…
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Working on My Exit Strategy from Singapore’s Design Industry
Hey guys, it’s been a couple of days since my last entry. I was about to apologise for my recent silence, but I realized that I didn’t have to apologise for it. This recent adjustment to take my own personal time has been one of the best things that has ever happened for my brothers…
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